A brutal reality is that all companies will have to build brands, offer added value and create multiple networks of interactions with their clients through digital platforms in order to remain relevant and compelling.
Digital disruption represents opportunities to those who embrace transformation and know how to take advantage of it.
Through these tools, we will be able to design digital platforms, totally integrated with business objectives and create added value in brand building and interaction with clients.
This agility is the result of ensuring that business processes, workflows, and communications between business groups move freely and efficiently, fostering inspiration. Business taxonomy is the foundation for efficiency and collaboration improvements. It provides organizational concepts, content categorization and relationships that set an organization’s pace for improving information organization, access, find ability, and reuse. These improvements lead to reducing costs for delivering services, developing products, and conducting operations.
Business taxonomy is becoming increasingly important to organizations looking for methods to manage the unprecedented and growing amount of information that they produce.
An extremely useful set of tools for internal audits, also serves its purpose for the preparation of external audits and Certifications.
As such, the digital marketing platform should be designed and configured to fulfill the following principles: